Product Analytics Manager (Media/Streaming)
Мэтч & Сопровод
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Описание вакансии
TL;DR
Product Analytics Manager (Media/Streaming): Leading analytics initiatives for streaming and ticketing platforms to drive audience growth and revenue with an accent on user behavior analysis and conversion optimization. Focus on designing A/B tests, analyzing cross-platform funnels, and translating complex behavioral datasets into actionable product insights.
Location: Hybrid: Minimum of three days per week in the office (Universal City, CA)
Salary: $110,000 - $130,000
Company
is a Nasdaq-listed media and entertainment corporation managing a diverse portfolio of iconic brands including CNBC, USA Network, and Rotten Tomatoes.
What you will do
- Define and track product KPIs across the user lifecycle, focusing on feature adoption, conversion, and engagement.
- Analyze cross-platform user behavior (web, mobile, CTV) to identify discovery and conversion opportunities.
- Collaborate with Product, Content, Marketing, and Engineering teams to inform product strategy and prioritize enhancements.
- Design and analyze A/B tests to optimize product experiences and purchase completion rates.
- Develop dashboards and reporting to monitor product performance and funnel metrics.
- Partner with Data Engineering to improve tracking, data quality, and analytics reliability.
Requirements
- 5+ years of experience in product analytics, preferably within media, entertainment, streaming, or digital commerce.
- Strong hands-on experience with Adobe Analytics (required).
- Advanced proficiency in SQL for large-scale data analysis (required).
- Experience with cloud data platforms such as Databricks, Snowflake, or Redshift.
- Proven experience with A/B testing and experimentation frameworks.
- Proficiency with data visualization tools like Tableau or Looker.
Culture & Benefits
- Comprehensive medical, dental, and vision insurance.
- 401(k) retirement plan.
- Paid leave and tuition reimbursement.
- Access to a variety of corporate discounts and perks.
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