Social Media Marketing Manager (Gamedev)

TL;DR

Social Media Marketing Manager (Gamedev): Developing and executing organic social media strategies for current and upcoming multiplayer titles with an accent on content strategy, copywriting, and cross-functional collaboration. Focus on managing social calendars, amplifying game launches, and improving corporate studio presence.

Location: Hybrid in New Westminster, Canada. Must be located within Canada.

Salary: $70,000 - $85,000 CAD per year

Company

Independent studio behind "Squad" and "Starship Troopers: Extermination", focusing on creating large-scale multiplayer games.

What you will do

• Develop and execute social media strategies tailored to games, updates, and brand priorities.
• Own and maintain social media calendars across product and corporate channels.
• Plan, write, schedule, and publish organic social content.
• Manage asset pipelines and coordinate with Marketing Art, Video, and Production teams.
• Track performance through KPIs and provide regular reporting and insights.
• Support and mentor Community Managers on social copy and engagement best practices.

Requirements

• 3+ years of experience in social media, community, or digital marketing.
• Must be located within Canada.
• Strong copywriting, editing, and communication skills with the ability to adapt tone.
• Experience building social calendars and managing publishing schedules.
• Ability to interpret social performance data and identify actionable insights.
• Understanding of gaming communities and player sentiment.

Nice to have

• Experience managing social media for games, entertainment, or technology brands.
• Familiarity with paid social copy, influencer programs, or live-service game marketing.
• Degree or diploma in marketing, communications, journalism, or business.

Culture & Benefits

• Extended health and dental benefits.
• Wellness and health spending account.
• Retirement savings plan.
• 3 weeks of paid vacation plus 2 weeks of paid studio shutdown in December.
• Collaborative environment with a passionate team of developers.