Product Marketing Manager (B2B/iGaming)

#vacancy #ProductMarketingManager #B2B #iGaming #Remote #EU

Product Marketing Manager B2B/ iGaming / Remote EU

About the Company

An international iGaming company developing scalable B2B products and solutions for operators across multiple global markets. The business combines deep industry expertise with a product-driven approach and continues to expand its portfolio and market presence.

Why Consider This Opportunity

• Own product positioning and messaging across B2B audiences
• Drive go-to-market (GTM) strategies for new products and features
• Work closely with Product, Sales, and Performance Marketing teams
• Influence how products are packaged, communicated, and brought to market
• Participate in defining customer value propositions and product narratives
• Work in a fast-paced international environment with direct business impact

What We’re Looking For

• 1+ year of experience in Product Marketing, B2B Marketing, or a related role
• Background in tech, SaaS, iGaming, or digital products is a plus
• Experience with product launches and go-to-market activities
• Understanding of product positioning, messaging, and customer journeys
• Ability to translate product features into customer value
• Experience conducting market, customer, or competitor research
• Strong analytical skills and ability to work with data
• Cross-functional collaboration experience with Product, Sales, or Marketing teams
• English level sufficient for daily communication in an international environment

Responsibilities

• Own product positioning and messaging
• Define and execute go-to-market strategies
• Plan and coordinate product launches and feature releases
• Work closely with Product teams to collect insights and customer feedback
• Collaborate with Performance Marketing on acquisition and funnel optimization initiatives
• Create sales enablement materials, presentations, use cases, and messaging frameworks
• Ensure alignment between Product, Marketing, and Sales teams
• Analyze market trends, competitors, and customer needs

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