Consumer And Product Communications Manager (AI)

TL;DR

Consumer and Product Communications Manager (AI): Shaping the regional strategy and narrative for hirify.global products across Latam with an accent on building trust, consumer education, and local relevance. Focus on executing earned media campaigns, collaborating with cross-functional teams, and translating complex AI capabilities into everyday benefits for diverse audiences.

Location: Must be based in São Paulo, Brazil

Company

hirify.global is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity.

What you will do

• Set and execute the Latam consumer and product communications strategy aligned with global narratives.
• Develop accessible narratives explaining the everyday value of products like ChatGPT and Codex.
• Lead earned media strategy across consumer, technology, lifestyle, and creator media in the region.
• Identify and build stories showcasing practical, locally relevant use cases for AI products.
• Define regional approaches to consumer education and influencer engagement.
• Support local teams in building repeatable communications programs across priority Latam markets.

Requirements

• 10+ years of experience in consumer, product, or technology communications.
• Deep experience developing consumer-facing narratives for technology products.
• Strong earned media relationships across consumer, technology, and lifestyle media.
• Proven experience partnering with product, marketing, sales, legal, and policy teams.
• Experience operating at the executive level in complex, high-profile environments.
• Must be based in São Paulo with the ability to drive regional strategy.

Culture & Benefits

• Opportunity to work at the forefront of AI research and deployment.
• Collaborative environment within a small, senior, and autonomous team.
• Focus on responsible AI adoption and building trust with global and local communities.
• Impact-driven work at the intersection of technology, business, and society.