Social Media Manager (Fintech)

TL;DR

Social Media Manager (Fintech): Defining and executing social media strategy across Instagram, LinkedIn, and YouTube for the Italian market with an accent on brand awareness, engagement, and customer acquisition. Focus on creating culturally resonant content, managing influencer collaborations, and optimizing paid social campaigns using data-driven insights.

Location: Hybrid (Milan, Italy)

Company

hirify.global is a leading European finance workspace providing banking and financial tools for SMEs.

What you will do

• Own and execute the social media strategy for Instagram, LinkedIn, and YouTube in the Italian market.
• Build and manage the content calendar in coordination with internal teams (Design, Press, Events, PMM) and external agencies.
• Monitor Italian social trends and benchmark the competitive landscape to propose new formats and initiatives.
• Run paid social campaigns on LinkedIn and coordinate Instagram paid activity with agencies.
• Produce and edit video/photo content using tools like CapCut, Edits, or Figma.
• Track KPIs and apply data-driven learnings to systematically evolve the strategy.

Requirements

• 3–5 years of experience in social media specifically for the Italian market.
• Proven experience independently designing and executing multi-platform strategies for B2B or consumer brands.
• Proficiency with data tools such as Sprout, Google Analytics, and Looker Studio.
• Mastery of Italian copywriting with a focus on cultural localization.
• Experience managing end-to-end influencer and creator campaigns.
• Perfect written and oral proficiency in both Italian and English.

Culture & Benefits

• High degree of ownership and autonomy in defining and implementing strategy.
• AI-first environment with unlimited access to the best AI tools and a culture of daily experimentation.
• Rich cross-functional collaboration across various internal departments and a global social media team.
• Inclusive and diverse environment with teams comprising 80+ nationalities.

Hiring process

• The entire candidate journey lasts approximately 20 working days.