Customer Insights Research Associate (Fintech)

TL;DR

Customer Insights Research Associate (Fintech): Supporting end-to-end UX and product research for a connected asset financing platform with an accent on usability testing, qualitative data synthesis, and insight delivery. Focus on building research craft while solving complex usability challenges for first-time digital finance users across African markets.

Location: Must be based in Nairobi, Kenya (Hybrid)

Company

hirify.global is a connected asset financing platform providing credit to millions of customers across Africa to unlock access to essential financial services.

What you will do

• Conduct moderated usability tests, semi-structured interviews, and surveys.
• Manage end-to-end fieldwork logistics for both remote and in-person sessions.
• Code and synthesize qualitative data using defined frameworks.
• Produce affinity maps, insight lists, and structured reports for stakeholders.
• Apply AI-assisted tools with critical judgement to support research outputs.
• Contribute to team research rituals and collaborate with cross-functional teams.

Requirements

• Must be based in or able to work from Nairobi, Kenya.
• Demonstrable experience in UX research methods including usability testing and interviewing.
• Proven ability to synthesize qualitative data into actionable insights.
• Familiarity with the context of first-time digital financial services users.
• Structured and methodical approach to research documentation.
• Ability to work within defined scopes and established research templates.

Culture & Benefits

• Opportunities for career development through coaching and training programs.
• Commitment to well-being and family-friendly policies.
• Flexible work environment.
• Exposure to complex, high-impact research problems in emerging markets.