4 дня назад
Media Buyer (Meta + Native + Applovin) (Ecommerce)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Media Buyer (Ecommerce): Leading paid acquisition efforts across Meta, AppLovin, and native advertising platforms, managing large advertising budgets and identifying scaling opportunities. Focus on data-driven optimization, creative testing, and strategic media buying to drive profitable growth.
Location: Flexible within 12 PM to 12 AM PH time
Company
is a company.
What you will do
- Manage and scale paid advertising campaigns across Meta Ads (Facebook & Instagram), AppLovin, and native advertising platforms (Taboola, Outbrain).
- Monitor campaign performance daily and optimize for profitability and scale.
- Launch, test, and iterate campaigns, creatives, audiences, and funnels.
- Analyze campaign data and performance trends to make informed optimization decisions.
- Prepare regular performance reports and actionable insights.
- Collaborate with creative, marketing, and ecommerce teams to align acquisition strategies with business goals.
Requirements
- Proven experience managing and scaling large paid media budgets ($50K–$100K+ daily ad spend).
- Strong hands-on expertise with Meta Ads Manager and at least one of AppLovin, Taboola, or Outbrain.
- Deep understanding of direct response marketing, ecommerce customer acquisition, creative testing methodologies, and performance optimization strategies.
- Highly analytical with strong data interpretation and decision-making skills.
- Experience working with performance creative teams and iterative ad testing.
- Strong understanding of scaling strategies while maintaining profitability.
Nice to have
- Has successfully scaled winning ecommerce products through paid acquisition.
- Combines strong analytical thinking with creative intuition.
- Understands both media buying and performance creative strategy.
- Proactive, results-driven, and highly accountable.
- Comfortable making fast decisions based on performance data.
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