Market Research Senior Manager (AI)

TL;DR

Market Research Senior Manager (Business Analytics): Leading the end-to-end strategy for Asia research by transitioning manual data collection to AI-augmented insights systems with an accent on quantitative and qualitative research. Focus on designing high-stakes research programs, predictive modeling, and embedding next-gen insights into executive narratives.

Location: Hybrid (Taiwan)

Company

hirify.global is a global technology company providing a portfolio of iconic products and omnichannel advertising solutions to millions of users worldwide.

What you will do

• Architect and lead the Asia research strategy, moving towards AI-augmented systems to predict market shifts and consumer behaviors.
• Design and oversee high-stakes quantitative and qualitative research, including market sizing, brand tracking, and pricing tests.
• Build deep multi-market intelligence to ensure hirify.global Taiwan remains a dominant thought leader in priority verticals.
• Develop annual research roadmaps prioritizing initiatives based on ROI and executive stakeholder needs.
• Review and validate AI-generated research outputs to ensure methodological rigor and expert judgment.
• Partner with Product Marketing, Sales, and Editorial teams to embed insights into value propositions.

Requirements

• 12–15+ years of experience in market research or consumer insights within digital media, tech, or internet services.
• Ability to transform multi-source data into compelling strategic narratives for executive decisions.
• Mastery of research methodologies, including survey design, sampling, segmentation, and campaign measurement.
• Experience scaling research programs across multiple markets with a focus on speed and cost-efficiency.
• Experience evaluating and refining AI-augmented workflows, such as automated text mining and predictive modeling.
• BA or BS degree in Marketing, Business, Statistics, or a related field.

Culture & Benefits

• Flexible-hybrid approach to work with minimal regular in-person office attendance requirements.
• High-impact, collaborative team environment that values curiosity and data-driven storytelling.
• Equal opportunity workplace dedicated to accessibility and diversity.
• Opportunity to act as a primary consumer insights ambassador at key industry events.