Performance Executive (Marketing)
ΠΡΡΡ & Π‘ΠΎΠΏΡΠΎΠ²ΠΎΠ΄
ΠΠ»Ρ ΠΌΡΡΡΠ° Ρ ΡΡΠΎΠΉ Π²Π°ΠΊΠ°Π½ΡΠΈΠ΅ΠΉ Π½ΡΠΆΠ΅Π½ Plus
ΠΠΏΠΈΡΠ°Π½ΠΈΠ΅ Π²Π°ΠΊΠ°Π½ΡΠΈΠΈ
TL;DR
Performance Executive (Marketing): Execution and optimization of paid media campaigns across digital platforms with an accent on Paid Social, Paid Search, and Programmatic. Focus on designing effective bidding strategies for the MENA region and driving client growth through data-driven insights.
Location: Hybrid (Cairo, Egypt) - teams in office around 4 days a week
Company
is an AI-driven global media collective and creative transformation company helping leading brands achieve transformational growth.
What you will do
- Execute and optimize paid media campaigns across various digital platforms to drive business growth.
- Develop and present innovative paid performance proposals to secure client buy-in.
- Provide expertise and thought leadership in Paid Social, Paid Search, and Programmatic advertising.
- Design and implement effective bidding strategies for a diverse portfolio of clients in the MENA region.
- Collaborate with operations teams to ensure campaigns consistently exceed KPIs.
- Prepare and deliver data-driven Quarterly Business Reviews (QBRs) with growth recommendations.
Requirements
- Minimum 1 year of proven experience in a similar role within a fast-paced agency environment.
- Strong critical thinking and problem-solving skills for analyzing complex data.
- Exceptional communication and presentation skills to influence internal teams and external clients.
- Deep understanding of digital advertising tracking ecosystems, including MMP, Analytics360, and Campaign Manager.
- Location: Must be based in Cairo, Egypt
Culture & Benefits
- Access to global & WPP networks for professional development and learning.
- Comprehensive insurance package including medical, vision, and dental.
- Group retirement plans and significant paid time off.
- Employee mental health awareness days and preferential partner discounts.
- Inclusive environment with employee resource groups and frequent in-office team events.
ΠΡΠ΄ΡΡΠ΅ ΠΎΡΡΠΎΡΠΎΠΆΠ½Ρ: Π΅ΡΠ»ΠΈ ΡΠ°Π±ΠΎΡΠΎΠ΄Π°ΡΠ΅Π»Ρ ΠΏΡΠΎΡΠΈΡ Π²ΠΎΠΉΡΠΈ Π² ΠΈΡ ΡΠΈΡΡΠ΅ΠΌΡ, ΠΈΡΠΏΠΎΠ»ΡΠ·ΡΡ iCloud/Google, ΠΏΡΠΈΡΠ»Π°ΡΡ ΠΊΠΎΠ΄/ΠΏΠ°ΡΠΎΠ»Ρ, Π·Π°ΠΏΡΡΡΠΈΡΡ ΠΊΠΎΠ΄/ΠΠ, Π½Π΅ Π΄Π΅Π»Π°ΠΉΡΠ΅ ΡΡΠΎΠ³ΠΎ - ΡΡΠΎ ΠΌΠΎΡΠ΅Π½Π½ΠΈΠΊΠΈ. ΠΠ±ΡΠ·Π°ΡΠ΅Π»ΡΠ½ΠΎ ΠΆΠΌΠΈΡΠ΅ "ΠΠΎΠΆΠ°Π»ΠΎΠ²Π°ΡΡΡΡ" ΠΈΠ»ΠΈ ΠΏΠΈΡΠΈΡΠ΅ Π² ΠΏΠΎΠ΄Π΄Π΅ΡΠΆΠΊΡ. ΠΠΎΠ΄ΡΠΎΠ±Π½Π΅Π΅ Π² Π³Π°ΠΉΠ΄Π΅ β