Executive Brand Producer

TL;DR

Executive Brand Producer (Gaming): Shaping and producing visual and content identity for hirify.global brand and founder media with an accent on viral mechanics, unconventional formats, and street realism aesthetic. Focus on building flexible production teams, managing full-cycle video production from concept to distribution, and aligning content with business goals and product events.

Location: Dubai (hybrid or office)

Company

Independent gaming studio developing One State, a unique mobile Immersive Social Sandbox game.

What you will do

• Shape and produce hirify.global brand identity across social media, videos, merchandise, and public speaking.
• Build brand narrative reflecting independence, speed, and underground mindset using unconventional formats.
• Support founder personal brand through media, PR, and content strategies.
• Manage full production pipeline for owned and external platforms, from scripting to release.
• Build and lead flexible production teams including in-house, freelance, and outsourced talent.
• Drive virality on TikTok and YouTube, analyze trends, and maintain content calendar tied to game updates.

Requirements

• Russian and English as working languages
• Understanding of international markets: US, MENA, LATAM, Europe
• 5+ years in content production (video, social media, brand media).
• Portfolio with viral cases reaching millions of views.
• Experience producing YouTube channels, podcasts, or CEO media.
• Full-cycle video production management and team building.
• Strong visual taste, narrative skills, humor, and business awareness.

Nice to have

• Experience in gaming industry or with gaming audiences.
• Successful personal content project.
• Basic motion design or editing skills.
• Experience in Dubai or Middle Eastern markets.

Culture & Benefits

• Team growth investment with regular salary reviews and promotions.
• Flexible hours and option to take days off.
• Sick days without salary loss and assistance in difficult situations.
• Minimal bureaucracy, focus on delivering top-notch work.
• Engaged team with constructive feedback on captivating projects.

Hiring process

• Application review via careers portal.
• HR interview on motivation and expectations.
• Technical assessment or test assignment.
• Final interview with hiring manager.
• Offer and onboarding.