Vice President Brand And Market Strategy (AI)

TL;DR

Vice President, Brand and Market Strategy (AI/SaaS): Leading the definition and execution of category narrative, brand strategy, and product marketing for an innovative agentic marketing platform with an accent on executive storytelling and GTM alignment. Focus on scaling market authority, shaping a differentiated voice in the AI space, and driving revenue through high-impact brand and product messaging.

Location: Must be based in the United States (Remote)

Salary: $190,000 - $250,000 USD

Company

hirify.global is an AI-driven marketing technology platform that empowers multi-location enterprises to achieve local visibility through its autonomous Genius Agents™ workforce.

What you will do

• Define and evolve the category narrative, positioning, and messaging architecture to differentiate the brand in the AI marketing landscape.
• Lead brand strategy and identity across all channels, ensuring consistent messaging from executive communications to product launches.
• Own the earned and owned media strategy, including content engines, thought leadership, and PR to build market authority.
• Provide executive oversight for the Product Marketing function, driving GTM strategies and sales enablement.
• Collaborate with Product, Sales, and Demand Gen teams to ensure cross-functional alignment across the customer journey.
• Build and manage a modern brand operating model with KPIs tied to awareness, perception, and pipeline impact.

Requirements

• Must be based in the United States.
• 7+ years of B2B Product Marketing experience in a high-growth environment.
• Proven track record in Head of Marketing or similar executive leadership roles.
• Strong ability to influence at the executive level and distill complex concepts into simple, compelling messages.
• Hands-on experience with core solution marketing functions: positioning, pricing, GTM planning, and competitive intelligence.
• Bachelor's degree in a related field.

Culture & Benefits

• Comprehensive health, dental, and vision insurance plans.
• 401(k) plan with employer match.
• Flexible paid time off and quarterly wellness days.
• Collaborative, fast-paced, and agile remote-first environment.
• Unique employee engagement programs and growth opportunities.