обновлено 28 дней назад
Head of Analytics (Product & Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Analytics (Product & Marketing) (GameDev): Building a unified company-wide analytics function for casual game products, integrating product expertise, marketing attribution, and unit economics with an accent on analytics strategy, infrastructure, and team leadership. Focus on auditing and selecting the data stack, scaling event pipelines, establishing a Center of Excellence, and improving LTV, retention, segmentation, and experimentation practices.
Location: Remote or office work with a flexible schedule.
Company
is a Ukrainian game development company creating and publishing web and mobile casual games, including farm and city-building projects.
What you will do
- Drive the company-wide analytics strategy and unify technical, marketing, and business stakeholders around architectural decisions.
- Audit the existing analytics infrastructure and select cloud storage, BI, and tracking solutions.
- Define requirements and manage resources for scaling event pipelines without writing the pipelines from scratch.
- Build an internal Analytics Center of Excellence, bringing analysts together while preserving effective cross-functional collaboration.
- Transform analytics into an internal service integrating product insights, marketing attribution data, and unit economics.
- Act as a hands-on leader by working with data directly and setting quality standards for the analytics team.
Requirements
- Four years of data analytics experience focused on user behavior in long-lifecycle products with complex gaming or transactional events.
- Experience building analytical infrastructure from scratch or significantly transforming existing infrastructure.
- Practical expertise in long-term LTV, retention analysis, audience segmentation, and evaluating A/B tests.
- Experience managing a team and leading complex cross-departmental projects.
- Basic command of SQL, Python, and modern visualization tools, plus a conceptual understanding of cloud storage and the Modern Data Stack.
- Strong knowledge of product metrics, funnels, user acquisition principles, and stakeholder communication.
Nice to have
- Experience transforming separate analytics teams into a unified service.
- Participation in large-scale data migrations.
- Understanding of the GameDev industry.
Culture & Benefits
- Remote or office work with a flexible schedule.
- Professional growth opportunities and L&D courses for employees and top managers.
- Opportunity to influence products by implementing ideas.
- 20 vacation days and 12 sick-leave days, with a bonus for unused sick leave.
- English-learning expense compensation, sports bonuses, and charitable initiatives.
Hiring process
- Initial phone call with a recruiter.
- Technical interview with marketing, HR, product analytics, and marketing analytics representatives.
- Final meeting with the HR Director, Head of Game Development, and Finance Team Lead.
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