SEO Manager (iGaming)

#vacancy #SEO #remote

🔥We are looking for a SEO Manager to join the team and work on a fast-growing project in the iGaming / online casino industry.

Company operates and develops several products in the online gambling space. Currently, the majority of our traffic comes from affiliate partnerships, but we are now building a strong in-house SEO direction and developing our own ecosystem of websites that generate organic traffic at scale.

This role is ideal for a specialist who is comfortable building SEO strategies from the ground up, developing organic traffic channels, and creating a network of SEO-driven websites including review platforms, content portals, and satellite sites.

📌Key Responsibilities

Conduct a comprehensive SEO audit of the main project
Analyze search engine results pages (SERPs) and competitor SEO strategies
Monitor brand visibility in search results and prevent third-party websites from dominating branded queries
Identify potential competitive or affiliate threats in search rankings
Develop a strategy to own the SERP through multiple projects (main site, review sites, satellite websites)
Build and maintain a SEO roadmap and growth strategy
Develop site structures and content strategies
Create and manage semantic keyword clusters
Assign tasks to copywriters, developers, and other contributors
Optimize on-page SEO factors (meta tags, internal linking, structure, content optimization)
Oversee technical SEO (indexing, crawlability, performance, errors)
Launch and develop a network of SEO-driven websites (review platforms, content portals, satellites)
Develop and execute link-building strategies
Test new SEO hypotheses and growth opportunities
Monitor rankings, organic traffic, and SEO performance

📌Requirements

2+ years of experience as an SEO Specialist
Experience promoting websites in highly competitive niches
Strong ability to analyze SERPs and competitor SEO strategies
Experience creating and growing SEO websites (review sites, content portals, satellite sites)
Solid understanding of On-Page and Off-Page SEO
Strong knowledge of link-building strategies
Basic knowledge of HTML / CSS
Experience using AI / GPT tools for SEO tasks
Ability to build and execute SEO roadmaps and promotion strategies

📌Experience with Tools

Ahrefs
Screaming Frog
Google Search Console
Google Analytics
SimilarWeb
Other SEO analysis and competitor research tools

📌Nice to Have

Experience in gambling, betting, or affiliate projects
Experience building PBN networks or SEO site ecosystems
Understanding of Grey Hat SEO techniques
Experience managing multiple SEO projects simultaneously

📌What We Offer

The opportunity to build the SEO direction almost from scratch
Participation in creating a full SEO infrastructure (satellite sites, review portals, content platforms)
Career growth to SEO Lead / Head of SEO as the direction scales
A long-term project in a growing iGaming company
Competitive salary

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