Marketing Campaign Specialist (SaaS)

TL;DR

Marketing Campaign Specialist (SaaS): Supporting the growth of global demand for the Observability product line with an accent on the day-to-day execution and coordination of lead generation campaigns. Focus on campaign setup, performance tracking, and creative coordination to ensure a seamless journey from post-sale through renewal.

Location: Reston, Virginia, must be based in the United States

Company

hirify.global is a people-first company, providing simple, powerful, and secure solutions.

What you will do

• Support the execution of campaign strategies and tactics based on defined business objectives.
• Coordinate the rollout of global campaign plans and program mixes focused on customer retention and expansion.
• Assist in the creation and deployment of campaign content, assets, and creative elements.
• Build and launch campaigns within marketing automation and project management tools.
• Monitor and report on campaign performance, providing data-driven insights to the broader team.
• Maintain communication channels with regional marketing and sales teams.

Requirements

• 2+ years of relevant experience in SaaS B2B marketing or a similar digital marketing role.
• Hands-on experience executing marketing campaigns that contribute to lead generation and pipeline growth.
• Strong coordination skills, with a history of supporting sales or customer success teams with marketing materials and campaign updates.
• High level of comfort with marketing technology.
• The ability to pivot quickly when plans change.
• Proficiency with Salesforce and project management tools (like Asana) is required.

Nice to have

• Familiarity with 6Sense, Tableau, Outreach, or creative tools like Creatopy.

Culture & Benefits

• Innovative and fast-paced environment.
• Collaborative and empathetic team.
• Growth opportunities.