Senior Copywriter & AI Lead (AI)

TL;DR

Senior Copywriter & AI Lead (AI): Shaping the verbal identity of the brand across digital, social, and print channels, while ensuring high-quality copy execution and safe adoption of AI tools for smarter working processes. Focus on translating complex propositions into audience-centric copy and supporting AI software submissions.

Location: Nottingham with travel to other sites when required.

Salary: Competitive salary

Company

hirify.global is committed to pushing creative boundaries and delivering innovative solutions.

What you will do

• Develop and execute creative copy for various channels, ensuring alignment with the hirify.global brand.
• Develop and maintain brand guidelines and toolkits for the creative team and wider business.
• Harness AI tools to improve productivity, efficiency, and creative delivery.
• Provide ongoing support for existing tools through training, onboarding, and prompt engineering.
• Act as an AI champion by supporting AI software submissions and ensuring alignment with brand guidelines.
• Present concepts and strategies to internal teams and stakeholders.

Requirements

• Exceptional creative portfolio demonstrating a strong understanding of verbal communication, storytelling, and brand building.
• A highly creative individual with a proven ability to translate complex propositions into simple, audience-centric copy.
• Exceptional communication and presentation skills, with proven experience presenting to senior leadership.
• Expert knowledge of copywriting principles, with a strong understanding of tone of voice, brand messaging, and storytelling.
• Proven experience leveraging AI tools and creative automation within a creative team.
• Fixed term contract length - 12 months

Nice to have

• 4-8 years of experience in an agency or in-house creative department.
• Experience working within the regulated energy sector would be highly advantageous.
• Experience with Google Workspace and Asana.
• Experience with AI and creative automation tools, such as Google Gemini, Notebook LM, Asana AI Studio, and Celtra.
• A strong understanding of current communication trends, emerging technologies, and the competitive landscape.

Culture & Benefits

• Enjoy 26 days of annual leave plus bank holidays, a generous pension, life cover, bonus opportunities and access to 20 flexible benefits with tax/NI savings.
• Industry-leading hybrid and family-friendly policies.
• Named a Sunday Times Best Place to Work 2025 and the Best Place to Work for 16–34-year-olds.
• Inclusive Top 50 UK Employers.
• Fertility Friendly and Menopause Friendly accredited.
• Support for growth through inclusive talent networks and development programs.