Digital Performance Marketing Specialist (US Market)

TL;DR

Digital Performance Marketing Specialist (US Market): Planning, launching, and optimizing end-to-end performance campaigns across Paid Search, Paid Social, and Display to drive growth and demand in the US with an accent on managing and rebalancing budgets to maximize efficiency and ROI/ROAS. Focus on monitoring full-funnel performance, troubleshooting tracking issues, translating data into strategies, and leading CRO initiatives.

Location: Hybrid in Vienna, Austria

Salary: Starting at EUR 3,400 gross monthly

Company

hirify.global is an international company known for its award-winning sustainable and lightweight bikes.

What you will do

• Plan, launch, and optimize performance campaigns across Paid Search, Paid Social, and Display for the US market.
• Manage and rebalance budgets across channels to maximize efficiency and ROI/ROAS.
• Monitor full-funnel performance, troubleshoot tracking issues, and translate data into strategies.
• Run structured A/B tests on ads, audiences, and landing pages and lead CRO initiatives.
• Act as a vital link to US teams to ensure global strategy is localized effectively.
• Partner with the Analytics team for tracking (UTMs, attribution) and high-quality reporting dashboards.

Requirements

• More than 2 years of hands-on experience in PPC and Performance Marketing, specifically in Paid Search and Paid Social.
• Proficiency with marketing technology platforms and analytics tools.
• Understanding of attribution modeling and how to allocate budgets across different stages of the funnel.
• Strong communication skills for presenting findings and collaborating effectively with cross-functional teams.
• Proactive, experimental approach, staying updated with industry trends and SEO principles.
• English: Fluent required.

Nice to have

• German language skills are a plus.

Culture & Benefits

• Friendly working atmosphere with extensive onboarding.
• Focus on diversity, equal opportunities, and anti-discriminatory personnel policy.
• International and multicultural team with over 15 nationalities.