Marketing & Communications Manager (Health)

TL;DR

Marketing & Communications Manager (Health): Driving and executing content-driven marketing and communications strategies for the Health Industry with an accent on shaping impactful campaigns and strengthening value propositions. Focus on planning, creating, and measuring high-impact M&C campaigns, ensuring alignment with business goals and industry positioning.

Location: Hybrid, based in Germany (Eschborn, Munich) or Switzerland (Schlieren) with the possibility to work from home.

Company

Zühlke is a global transformation partner with engineering and innovation expertise, helping clients in regulated spaces like health and finance envision and build their businesses for the future.

What you will do

• Drive and execute content-driven marketing & communications strategies for the Health Industry.
• Own industry-specific programs, managing cross-functional teams to deliver content.
• Plan, create, and measure high-impact M&C campaigns aligned with business goals.
• Collaborate with senior leadership to identify and capitalize on market opportunities.
• Manage multi-channel campaigns across various touchpoints (web, social media, events, PR).
• Define and implement scalable solutions and manage the Health M&C budget.

Requirements

• Proven success in content-driven marketing within integrated M&C teams.
• Experience in a Senior Marketing & Communications role within the Health Industry or focus on Health themes.
• Professional Services experience, IT services, and multi-matrixed companies.
• Deep understanding of customer journeys, strategy-based content marketing, and business growth.
• Strong conceptual skills, ability to simplify complexity, and results-driven mindset.
• Fluent in English with excellent verbal and written skills.

Culture & Benefits

• Flexible working hours and possibility to work from home.
• Profit share scheme based on company success.
• Global and diverse Zühlke community across 17 offices.
• Commitment to employee development and continuous learning.
• Work independently within a trusted environment.
• Focus on delivering real impact through technology in projects.