TL;DR
Performance Manager (Marketing): Setting and implementing comprehensive performance marketing strategies for clients, focusing on platform expertise, data-driven decision-making, and user acquisition optimization. Focus on managing digital campaigns, analyzing performance metrics, and fostering client relationships in the digital advertising space.
Location: Cairo, Egypt. Hybrid approach, with teams in the office around four days a week.
Company
hirify.global is part of WPP Media, a global media collective focused on creative transformation and delivering exceptional client experiences.
What you will do
- Draft paid performance proposals and presentations.
- Manage digital platform relationships and develop/manage paid performance campaigns.
- Implement digital performance best practices and beta features with clients.
- Ensure delivery on performance targets and monitor/measure activity, translating insights into strategic recommendations.
- Maintain high-level client relationships and build respect as a business leader.
- Collaborate with Account Managers and account leads on performance marketing requirements and long-term strategies.
Requirements
- 4-5 years of digital all-rounder experience with a strong understanding of multiple digital media channels.
- Expertise in Google Ads and social platforms like Facebook, Snapchat, TikTok, and X ads.
- 2+ years of experience in MMPs, app development, and user acquisition.
- Proficiency in integrating platforms and tech implementations, including pixels, SDKs, and CAPI.
- Familiarity with CDPs.
- Strong presentation skills and client management experience.
Culture & Benefits
- Opportunities to tap into global WPP Media & WPP networks for growth.
- Employee resource groups and frequent in-office events.
- Competitive medical, group retirement plans, vision, and dental insurance.
- Significant paid time off and preferential partner discounts.
- Employee mental health awareness days.
- Commitment to fostering a culture of respect and equal opportunity.
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