Manager, Paid Media

TL;DR

Manager, Paid Media: Developing, managing, and optimizing paid media campaigns across social platforms with an accent on refining targeting strategies and creating measurement frameworks. Focus on analyzing campaign performance, identifying insights, and fostering client and vendor relationships.

Location: Onsite in Chicago, Illinois, USA or Washington D.C., USA

Salary: $72,000 – $100,000

Company

hirify.global is the world’s largest communications firm, a 70-year-old independent, family-run business with over 6,000 strong across 60 offices.

What you will do

• Develop, manage, and optimize paid media campaigns across social platforms (e.g., Facebook, LinkedIn, X).
• Refine targeting strategies through research and brainstorming to align with client objectives.
• Create measurement frameworks, set learning agendas, and generate reports for client decision-making.
• Analyze paid media campaigns, identify patterns and insights, and leverage reporting tools and third-party platforms.
• Serve as the daily point of contact for internal account teams and vendors, addressing issues and managing multiple projects.
• Cultivate professional relationships with clients, vendors, and partners, fostering effective communication.

Requirements

• 4-6 years of relevant experience in digital or performance marketing, with a focus on Paid Social.
• Bachelor's degree or equivalent work experience.
• Proven track record in executing, analyzing, and optimizing paid media campaigns.
• Strong understanding of paid media, measurement techniques, and digital marketing analytics.
• Proficiency in analytics tools, platforms, and Microsoft Office suite, including Excel and PowerPoint.
• English: Business level proficiency.

Nice to have

• Experience in delivering comprehensive reporting, measurement insights, and measurement consultancy.
• Understanding of the analytics process, including tagging and tracking.
• Experience in other performance marketing channels like Paid Search and content marketing.

Culture & Benefits

• Relentless pursuit of an equitable and inspiring workplace that fosters trust, collaboration, and belonging.
• Committed to diversity, equity, inclusion, and belonging (DEIB).
• Offers a wide range of benefits including medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, and wellness programming.
• Culture built on trust, innovation, and inclusivity, where unique perspectives are welcomed and celebrated.