TL;DR

Digital & Social Insights Analyst (Social Media): Analyzing and interpreting data across social media platforms, websites, and streaming logs to provide actionable recommendations for marketing, content, and social teams. Focus on setting KPIs, building dashboards, and supporting data-driven decision-making for brand growth.

Location: Hybrid (London, UK)

Company

%hirify_global% is a family-owned media business focused on creating content across print, online publishing, audio broadcasting, and entertainment for millions of people across Europe.

What you will do

Analyze and interpret data from social media platforms, websites, and streaming logs, turning complex information into actionable recommendations.
Collaborate with Social Video, Podcasts, Content, and Marketing teams to set UK social KPIs and shape strategy.
Act as the UK expert in major social analytics tools such as Meta Business Suite, YouTube Studio, TikTok Analytics, Snap Studio, and X Analytics.
Produce weekly social reports for Bauer Media Audio UK brands with actionable insights.
Report on BMA UK’s digital consumption, including signed-in users and time spent on Owned & Operated platforms.
Create dashboards using tools such as Looker or Power BI and interrogate large datasets.

Requirements

Strong knowledge of social video analytics and ability to extract insight from native platforms and tools like Sprout and Brandwatch.
Excellent understanding of indirect revenue strategies across social and video.
Strong awareness of platform-specific content trends and best practices.
Good understanding of paid social across Meta, TikTok, YouTube, and Snap.
Advanced Excel and PowerPoint skills.
Experience with Business Managers across Meta, TikTok, YouTube & Snap.
Ability to plug in APIs and deep dive into big-data reports.

Culture & Benefits

You’ll have 28 days holiday, bank holidays & 2 volunteer days to use.
Access to internal training provider – Bauer Academy, for your development.
Enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
Opportunity for flexible working.
Commitment to an inclusive and accessible recruitment process.