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Vice President Marketing APAC
Описание вакансии
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TL;DR
Vice President Marketing APAC (AI/Automation): Leading end-to-end regional marketing strategy and execution for the APAC region with an accent on driving pipeline, brand influence, and customer success for enterprise automation. Focus on building data-driven marketing engines, localizing global campaigns, and establishing thought leadership in Agentic AI.
Location: Singapore. Willingness to travel ~30%.
Company
is a category-leading enterprise software company focused on the transformative power of automation and Agentic AI.
What you will do
- Build and execute the APAC marketing plan aligned to revenue targets, segment priorities, and partner motions.
- Lead field marketing, digital demand, events, ABM, PR/AR, social, and partner marketing.
- Work closely with the BDR organization to drive pipeline generation, enablement, and conversion.
- Localise global campaigns and create region-specific plays for enterprise and commercial segments.
- Own regional brand and thought-leadership strategy, earned media, analyst outreach, executive visibility, and customer advocacy.
- Establish a data-driven marketing engine with forecasting, budgeting, and reporting against pipeline, attribution, and ROI goals.
Requirements
- 12+ years’ experience in B2B tech marketing, including 5+ years leading multi-country EMEA teams for a high-growth SaaS or enterprise software company.
- Proven success scaling field and digital demand programs delivering >$200M pipeline annually.
- Hands-on expertise in regional demand generation, marketing automation, and pipeline analytics.
- Strong background in PR/AR and executive communications.
- Demonstrated ability to influence GTM, product, and executive stakeholders.
- English: C1+ (fluent) required.
Culture & Benefits
- Shape the future of Agentic Automation in a dynamic tech region.
- Autonomy to innovate with a world-class product portfolio.
- Support of a passionate global team.
- Value diverse backgrounds, experiences, and ideas, promoting an inclusive workplace.
- Provides reasonable accommodations for candidates.