Account Based Marketing Manager

TL;DR

Account Based Marketing Manager: Driving measurable results and unlocking massive growth opportunities through highly personalized, account-centric campaigns. Focus on strategic thinking and hands-on execution of multi-channel tactics, campaign optimization for high ROI, and leveraging data for continuous program improvement.

Location: Onsite in various US locations (Durham, San Jose, Plano, Burlington, Melville)

Salary: $123,800 - $220,000 annually

Company

hirify.global is a global technology leader that designs, develops and supplies a broad range of semiconductor and infrastructure software solutions.

What you will do

• Own the end-to-end ABM campaign lifecycle, from initial strategy and component creation to execution, measurement, and reporting.
• Partner with Product Marketing, Creative, and Digital Channel leads to develop and execute multi-channel strategies (emails, webinars, events, digital advertising).
• Create and test compelling campaign deliverables, such as infographics, banner ads, social posts, landing pages, and email copy.
• Manage a clear campaigns calendar, ensuring timely execution of all tactics and effective actioning of all leads.
• Track and optimize campaigns to ensure high ROI and leverage deep data analysis for continuous program optimization.
• Oversee external creative agencies to deliver high-quality design assets.

Requirements

• 12+ years of related marketing experience, with a minimum of 2 years dedicated to Account Based Marketing (ABM).
• A Bachelor’s degree in Engineering, with a concentration in Marketing or a related field, is preferred.
• Expert knowledge of marketing campaign best practices, real-time content marketing, and digital/social marketing.
• Exceptional project management skills and proven experience collaborating effectively within a cross-functional team, particularly with an enterprise sales organization.
• Highly organized, process-oriented, self-directed, and resourceful.
• Excellent writing, editing, communication, and presentation skills to articulate complex ideas clearly.

Nice to have

• Knowledge and experience using LinkedIn as a B2B channel.

Culture & Benefits

• Competitive and comprehensive benefits package including Medical, dental, vision plans, and 401(K) participation with company matching.
• Eligibility for a discretionary annual bonus and equity in accordance with plan documents.
• Company paid holidays, paid sick leave, and vacation time.
• An adaptable environment with a focus on managing priorities and meeting deadlines in a fast-paced setting.
• Proud to be an equal opportunity employer considering qualified applicants without regard to various protected characteristics.