Director of Social Media & Employment Branding (Animation)

TL;DR

Director of Social Media & Employment Branding (Animation): Crafting and executing a comprehensive employer brand strategy aligned with business and talent goals, with an accent on external brand presence, social media strategy, and content creation. Focus on showcasing company culture, storytelling, and driving innovative campaigns across digital platforms to engage professional talent and broader audiences.

Location: Onsite in Santa Monica, Los Angeles, California

Salary: $140,000–$180,000

Company

hirify.global is a world-class studio focused on building original, creative, and dynamic animated worlds for the screen.

What you will do

• Develop and execute a comprehensive employer brand strategy aligned with business and talent goals.
• Build and maintain a strong external brand presence for professional talent and broader audiences.
• Drive innovative social media strategy and execution across platforms like LinkedIn, Instagram, and TikTok.
• Produce compelling content and campaigns that showcase employee stories and company culture.
• Support brand presence at recruitment and industry events.
• Create and manage a content calendar and prioritization roadmap for brand initiatives and communications.

Requirements

• 8+ years of experience in employer branding, digital marketing, or social media strategy, ideally within the entertainment, animation, or creative industries.
• Strong background in brand management, public relations, and audience engagement across digital platforms.
• Proven ability to lead and execute multi-channel campaigns with a focus on storytelling and consistent brand voice.
• Excellent project management skills, able to prioritize multiple complex initiatives simultaneously.
• Experience using data-driven insights to shape strategy and optimize campaign performance.
• Exceptional communication skills, both professional and fluent in contemporary culture and social media language.

Culture & Benefits

• Lead in crafting a brand that’s original, creative, and dynamic.
• Shape hirify.global’s corporate identity and culture.
• Partner with internal stakeholders including Human Resources, Talent Acquisition, Production, and Executives.
• Innovate, influence, and help shape the future of hirify.global as a world-class studio.
• Access to a total compensation package, including bonus and benefits.