Marketing Manager, APAC

TL;DR

Marketing Manager, APAC: Leading marketing initiatives across the APAC region within a global financial technology leader, with an accent on localizing global campaigns, developing region-specific programs, and ensuring alignment with global GTM priorities. Focus on providing actionable insights on APAC market trends, influencing global strategy, and driving pipeline growth for regional revenue targets.

Location: Must be based in Hong Kong and work a hybrid model (at least 3 days in office per week).

Company

hirify.global is a global financial technology leader committed to breaking down barriers to inclusive prosperity and building more open and transparent markets.

What you will do

• Own and execute the APAC marketing strategy, aligning with global GTM priorities.
• Localize global campaigns for cultural and market relevance, ensuring brand consistency.
• Develop region-specific programs for demand generation, client retention, and loyalty.
• Act as the primary marketing liaison for APAC sales, product, and client teams.
• Gather insights, co-create initiatives, and ensure alignment with global objectives.
• Provide actionable insights on APAC market trends and influence global strategy.

Requirements

• 6+ years in B2B marketing, preferably in financial technology or SaaS.
• Proven experience in APAC markets with strong cultural awareness.
• Exceptional stakeholder management and communication skills.
• Ability to balance critical thinking with hands-on execution.
• Collaborative mindset—thrives in a global team environment.
• Must be based in Hong Kong and work a hybrid model (at least 3 days in office per week).

Culture & Benefits

• Autonomous but fast-paced work environment with opportunities to learn and grow.
• Collaborative, high-performing global team.
• Competitive salary package and incredible private health insurance.
• Employee stock purchase plan and global mentoring program.
• Counseling through Employee Assistance Program and gym sponsorship.
• Commitment to diversity, inclusion, and equal opportunity.