Marketing Manager Brand Partnerships & Sponsorships

TL;DR

Marketing Manager Brand Partnerships & Sponsorships: Leading the overall strategy for brand partnerships and sponsorships to build a strong, culturally connected brand in Mexico with an accent on identifying high-impact partners, developing win-win frameworks, and launching integrated marketing campaigns. Focus on strategic vision setting, complex partnership negotiation, and driving synergy across internal teams for market execution.

Location: Hybrid (Mexico City). Starting July 2026, requires 2 days per week in the Mexico City office.

Company

hirify.global is one of the largest digital banking platforms and technology-leading companies globally, redefining people's relationships with money across Latin America.

What you will do

• Set the strategic vision and long-term objectives for Brand Partnerships, defining priority territories and their role in brand and business outcomes.
• Identify, assess, and prioritize high-impact partners, leveraging data to evaluate cultural relevance and audience overlap in Mexico.
• Lead the relationship with strategic partners, cultivating long-term alliances, and negotiating complex partnership agreements.
• Architect, develop, and launch marketing campaigns with partners, giving end-to-end follow-up on assets and experiences.
• Drive synergy across Creative, Media, Analytics, Research, Product, and BizDev teams to achieve marketing objectives.

Requirements

• 6+ years of relevant experience in partnership or marketing strategy.
• Strong commercial and negotiation skills with experience structuring and closing complex partnerships.
• Proficient in brand strategy and brand building.
• Ability to define strategy, make trade-offs, prioritize, and operate independently in a fast-paced environment.
• Excellent communication skills to influence senior internal and external stakeholders.
• Professional proficiency in English and Spanish is required.

Culture & Benefits

• Hybrid work model ("Nu Way of Working") with flexibility for remote work (3 days remote, 2 days in office post July 2026).
• 17 days of paid vacation per year, 3 personal days off, and 1 month of Holidays Bonus (Aguinaldo).
• Health & Life Insurance.
• Language learning program (NuLanguage) and mental health/wellness assistance (NuCare).
• Extended maternity and paternity leaves.
• Chance of earning equity at hirify.global.