TL;DR
Senior Analyst (AdTech): Managing and optimizing programmatic advertising campaigns to drive revenue and market share for advertiser clients with an accent on data analysis, pricing optimization, and cross-functional stakeholder collaboration. Focus on delivering revenue goals, deriving insights from large datasets, and strategic account growth within the digital ad marketplace.
Location: Onsite in Bengaluru
Company
hirify.global is a global technology leader in advertising, helping marketers with an AI-powered platform that reaches over 2 billion people and drives AI Commerce through Glance AI.
What you will do
- Manage mobile display/video campaigns across various DSPs (onboarding, creation, optimization, reporting and insights).
- Take complete ownership of revenue and margin management for a portfolio of advertiser clients.
- Monitor campaign behavior and act instantly on issues affecting revenue to meet campaign goals.
- Analyze large volumes of data to derive meaningful insights and strategies for campaigns.
- Own weekly executive-level revenue/margin reporting for the portfolio of accounts.
- Collaborate with Account Management, Product, and Tech teams to identify and maximize revenue opportunities.
Requirements
- At least 2 years of experience in a role encompassing Account/Revenue management and data analysis, preferably from digital/programmatic/ad tech background.
- Tech or B.Sc in Statistics, Mathematics, or other quantitative or analytical field.
- Strong MS Excel skills and proven competency in data analysis and logical reasoning.
- Basic to medium proficiency in the ad tech ecosystem of ad exchanges/networks, DSPs, audience targeting and technology, online measurement, ad-operations, delivery and measurement platforms.
- Ability to work across different global cultures and in a matrix style environment.
- English: B2 required.
Nice to have
- Prior client-facing experience while owning revenue management for a product/business line/account/geography.
Culture & Benefits
- Emphasis on continuous learning and career progression through the "Live Your Potential" program.
- Commitment to being an Equal Employment Opportunity employer.
- Culture guided by core values: thinking big, being passionate, showing accountability, and taking ownership with freedom.
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