Growth Marketing and GTM Engineer (AI)

TL;DR

Growth Marketing and GTM Engineer (AI): Develop and own integrated demand generation strategy for enterprise and strategic accounts with an accent on ABM, lifecycle, and outbound orchestration. Focus on architecting full-funnel programs, building autonomous outbound workflows, and measuring pipeline contribution and ROI.

Location: Noida (Hybrid)

Company

hirify.global is a Series C startup headquartered in Mountain View, California, revolutionizing customer engagement by transforming contact centers into strategic assets with an AI-native platform leveraging Large Language Models.

What you will do

• Develop and own the integrated demand generation strategy for enterprise and strategic accounts.
• Lead cross-functional planning with Sales, SDRs, Product Marketing, and Field Marketing.
• Architect full-funnel programs that blend digital, content, events, direct mail, and outbound support.
• Design and operationalize tiered ABM programs in partnership with Sales and Marketing Ops.
• Define the customer lifecycle strategy and deploy nurture, expansion, and retention programs.
• Architect and build autonomous outbound workflows using tools like Clay, n8n, or Make.
• Partner with Growth, Marketing Ops, and RevOps to measure pipeline contribution, velocity, and ROI.

Requirements

• 4+ years of experience in Demand Generation, Growth Marketing, GTM Engineering or RevOps, preferably in high-growth B2B SaaS.
• Strong track record building and scaling enterprise demand engines that contribute directly to revenue growth.
• Deep expertise in ABM strategy and execution, including campaign design and orchestration tools.
• Experience mapping lifecycle stages and deploying cross-channel programs that increase engagement and conversion.
• Data-driven with strong operational skills, comfortable owning attribution, forecasting, and campaign reporting.
• Proficient in marketing and sales tech stack (Salesforce, HubSpot/Marketo, 6sense/Demandbase, Outreach/Salesloft).
• Expertise in workflow automation tools (e.g., Clay, n8n, Zapier, PhantomBuster).
• Excellent collaborator with a history of aligning tightly with Sales, SDR, and Marketing leadership.