Senior Analyst, Marketing Analytics (Healthcare)

TL;DR

Senior Analyst, Marketing Analytics (Healthcare): Responsible for analyzing multiple data sources to measure omnichannel marketing campaign performance and providing actionable business insights for clients with an accent on data accuracy and integrity. Focus on building analytics processes and tools to improve efficiency and decrease errors in data ingestion and synthesis.

Location: NJ, US

Company

hirify.global is a technology-led healthcare solutions provider.

What you will do

• Ensure the accuracy and integrity of internal and third-party data sources that support the custom measurement platform.
• Analyze and synthesize data to evaluate program effectiveness for various audiences and identify optimization opportunities.
• Build analytics processes and tools to improve efficiency and decrease errors in data ingestion and synthesis.
• Collaborate with Media and Strategy teams to develop insights-driven recommendations for client deliverables.
• Support new business initiatives by contributing to case studies, presenting key findings, and summarizing previous successes.

Requirements

• Analytical mindset, able to interpret data and provide clear, actionable insights.
• Ability to work collaboratively in a fast-paced, client-focused agency setting.
• Excellent communication and organizational skills, with the ability to manage multiple deliverables and tight deadlines.
• Proactive and entrepreneurial – a troubleshooter & problem solver
• Bachelor’s Degree in Business, Marketing, Data Analytics, or a related field.
• 3+ years of experience in data/analytics consulting, quantitative marketing, or media data analysis.
• Proven experience working with media data.
• Experience in healthcare, pharmaceuticals, or life sciences is preferred but not required.

Culture & Benefits

• hirify.global is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity.
• All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification.