Marketing Data Analyst (Data Analytics)

TL;DR

Marketing Data Analyst (Data Analytics): Identifying opportunities to leverage data sources to enhance marketing performance and enable data-driven decision-making. Focus on building experiments, conducting ad-hoc analyses, and automating marketing operations to improve acquisition channels and achieve Net Zero goals.

Location: Hybrid in London, UK

Company

hirify.global is on a mission to make the world’s energy fairer, cleaner and better, growing to become the UK’s largest energy supplier with a focus on renewable generation and exceptional customer service.

What you will do

• Identify opportunities to use data sources to improve marketing performance, such as cross-selling products or better integrating Google Analytics data.
• Enable the marketing team to build experiments to test and evaluate the impact of different ad campaigns or email messages.
• Complete ad hoc analyses into the performance of various marketing channels and initiatives.
• Automate day-to-day tasks, such as helping marketers create targeting lists.
• Support operational reporting to monitor and improve performance of acquisition channels.
• Work closely with Marketing, Sales, Strategy, and Tech teams.

Requirements

• 2+ years in a professional analytics role, ideally with experience supporting a marketing team and using Google Analytics data.
• Passion for working in energy and contributing to the energy transition.
• Curious and self-driven, capable of seeking out answers without extensive support.
• Highly data literate and numerate, able to make sense of data and shape it into a coherent story.
• Great attention to detail and ability to communicate complex ideas clearly.
• Experience with Python with pandas.
• Experience writing performant queries in SQL / dbt.
• Experience building reports and dashboards in a BI tool (ideally Databricks AI/BI or Streamlit).

Culture & Benefits

• Unique culture where people learn, decide, and build quickly with autonomy.
• Recognized as the UK's top company to work for and ranked in the top ten in the Sunday Times Best Places to Work 2024.
• Placed in the top 10 companies for senior leadership.
• Rewards for hard work with various perks available via the UK perks hub.
• Commitment to providing equal opportunities and an inclusive work environment.

Hiring process

• The process usually takes up to 4 weeks.
• Candidates will chat with the recruitment team, with a Recruiter providing support throughout the stages.
• Accommodations can be provided to customize the interview process.