Product Manager (Digital Marketing Tracking & Search)

TL;DR

Product Manager (Digital Marketing Tracking & Search): Owning the end-to-end development of marketing measurement and search tooling, leading improvements to tracking and attribution pipelines, and being responsible for building a joint roadmap across Marketing and Member Lifecycle domain. Focus on ensuring accurate insights, scalable search experiences, and reliable tracking foundations that enable smarter decision-making and sustainable growth.

Location: Hybrid work model, with 2 days in the office recommended (Vilnius or Kaunas).

Salary: €4,317 - €5,833 gross per month

Company

hirify.global is Europe’s leading platform for second-hand fashion.

What you will do

• Own end-to-end digital marketing tracking systems, ensuring reliable collection of performance, attribution, and behavioral data.
• Ensure high-quality, consistent data across web and app platforms for performance channels by managing event design, tag configuration, and monitoring for tracking drift, including on SEO landing pages.
• Oversee the tooling and systems that support organic search performance.
• Drive optimizations that improve rankings, reduce technical SEO issues, and support scalable content generation.
• Define how AI-enhanced search interacts with marketplace content, metadata, and user intent, creating visibility and strategy around GenAI Search optimization.
• Build and manage a joint roadmap for Marketing Performance & Search with transparent reporting and timely delivery.

Requirements

• Experience working with marketing app and web performance tracking (Adjust MMP, GA4 / Firebase).
• Familiarity with SEO best practices, search ranking signals, and technical SEO tooling.
• Interest or experience with AI/LLM search, ranking systems, or retrieval pipelines.
• Foundational product management skills focused on platform or tooling development.
• Excellent communication and co-creation abilities with both technical and non-technical partners.
• Curious, proactive, and motivated to improve processes, insights quality, and search experiences.

Culture & Benefits

• Opportunity to benefit from our share options programme.
• 25 working days of holiday.
• Access to all the tools & tech needed for work.
• Home office support: IT workstation equipment and a personal budget of up to €540 for home workplace furniture.
• Private health insurance.
• The opportunity to spend up to 90 days per year - 21 of which can be spent working outside of the EU - on workation.