Digital Marketing Operations Manager (AI)

TL;DR

Digital Marketing Operations Manager (AI): Building and scaling digital marketing capabilities with an accent on establishing processes, standards, and governing digital workflows. Focus on leveraging AI tools to improve efficiency, evaluating AI-enabled solutions for scalability, and ensuring digital initiatives are delivered accurately, consistently, and on time.

Location: Onsite in Winston Salem, NC, USA. Required overnight and extended travel approximately 2-3 nights per quarter.

Company

Amarr Garage Doors, part of hirify.global, is a leading manufacturer of garage doors focusing on strengthening and scaling digital marketing capabilities.

What you will do

• Serve as the central point for intake, prioritization, and coordination of digital marketing initiatives.
• Oversee day-to-day operational aspects of web properties and digital touchpoints across platforms.
• Govern customer journey, lead lifecycle, and digital marketing automation processes.
• Manage day-to-day relationships with marketing agencies and external partners.
• Act as the business owner for marketing platforms and tools (MarTech) and coordinate integrations.
• Improve data quality, tracking, and reporting cadence across digital initiatives.
• Maintain QA, audits, and release management for website updates, campaigns, and forms.
• Leverage and evaluate AI-powered tools to improve efficiency and support scalability in marketing operations.

Requirements

• Bachelor’s degree in marketing, Business, Communications, or a related field.
• Minimum of 6–10 years of experience in digital marketing, marketing operations, or related roles.
• Demonstrated hands-on experience in website content management, SEO fundamentals, CMS platforms, campaign workflows, and analytics tagging.
• Experience managing agencies or external vendors.
• Strong understanding of lead workflows, campaign operations, and digital execution dependencies.
• Familiarity with modern AI tools and platforms used in marketing operations and content workflows.

Culture & Benefits

• Medical, Dental, and Vision insurance.
• Paid Time Off and Paid Holidays from day one.
• Tuition reimbursement and a 401k plan with an automatic 3% company contribution.
• Commitment to attracting diverse talent and fostering a safe, thriving work environment.
• Opportunities for career growth, rapid advancement, and potential relocation within the US.
• Family-oriented, caring culture with a rewarding work environment.