Social Strategist (Marketing)

TL;DR

Social Strategist (Marketing): Leading social strategy across a portfolio of brands, guiding clients on how their brands should show up across established, emerging, and community-driven platforms. Focus on culturally informed creative thinking, identifying opportunities for brands to participate meaningfully in cultural conversations and niche communities.

Location: Remote working predominantly - 2 days in the office per week

Company

Creative agency that shapes social-first thinking for clients across diverse sectors.

What you will do

• Lead the development of social strategies for multiple client accounts, ensuring alignment with brand objectives and cultural relevance.
• Partner with creative teams to develop social-first creative ideas, campaign platforms, and content ecosystems.
• Interpret performance data and cultural insights to drive continuous optimisation across platforms.
• Provide expertise across both mainstream and emerging platforms, advising clients on how their brands should behave and build communities.
• Present strategies, insights, and creative recommendations to senior client stakeholders.

Requirements

• 5-7+ years in social strategy or digital strategy roles within a creative, digital, or social agency.
• Demonstrated success developing and presenting social strategies across multiple brands or accounts.
• Strong creative sensibility, with experience shaping or influencing campaign ideas and content direction.
• Deep understanding of major social platforms and emerging/alternative ones (Reddit, Discord, Twitch).
• Excellent communication, storytelling, and presentation skills.
• Ability to synthesise data, cultural insight, and platform behaviour into actionable strategies.

Nice to have

• Experience working on integrated campaigns involving paid, earned, influencer/creator, and community.
• Familiarity with social listening and insight tools.
• Experience in pitches and new business environments.
• Interest in gaming, streaming culture, youth culture, and digital communities.

Culture & Benefits

• Named in Campaign Magazine's Best Places to Work 7 years running.
• Remote working predominantly - 2 day in the office per week.
• Private Healthcare & Life Insurance, 25 Days+ Holiday.
• Team Mini breaks in the UK and abroad, Regular Socials.
• Culture: Open, Engaged & Inspirational.