Performance Executive (Marketing)

TL;DR

Performance Executive (Marketing): Supporting the team with the execution and optimization of performance media campaigns across search, social, and display channels with an accent on managing campaigns and identifying opportunities for improved performance. Focus on campaign strategies, translating data into actionable recommendations for campaign improvement.

Location: Teams in the office around four days a week.

Company

hirify.global is WPP’s global media collective, bringing the best platform, people, and partners together to create limitless opportunities for growth.

What you will do

• Proactively contribute to achieving client performance goals by implementing effective campaign strategies and optimization techniques.
• Execute thorough Search Query Report (SQR) analysis to optimize keyword bidding strategies for improved campaign efficiency.
• Develop and present comprehensive weekly performance reports, analyzing key metrics and translating data into actionable recommendations.
• Analyze user engagement metrics to identify opportunities for optimizing ad creative and landing pages.
• Conduct in-depth reporting and analysis of paid media performance and audience behavior.
• Oversee finance reconciliation processes, verifying campaign spend, identifying discrepancies, and ensuring accurate financial reporting.

Requirements

• Bachelor's degree preferred, ideally in a STEM (Science, Technology, Engineering, Mathematics) Major.
• Experience in digital media, paid advertising, or media buying (agency experience a plus!).
• A proven track record of managing successful paid search and social campaigns.
• Exceptional analytical skills and the ability to translate data into actionable insights.
• A creative and solutions-oriented mindset.
• Excellent communication and collaboration skills.

Culture & Benefits

• Hybrid approach, with teams in the office around four days a week.
• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.