Product Category Manager (AI)

TL;DR

Product Category Manager (AI): Owning and launching new AI, SaaS, and content-driven products from idea to launch, focusing on market research, customer validation, and building MVPs with AI tools and no-code/low-code solutions. Focus on data-driven decisions, P&L ownership, and iterating based on user feedback and performance metrics.

Location: Hybrid in Lithuania

Salary: €6,000 gross starting

Company

hirify.global is a tech-driven media and entertainment company producing uplifting content in 17 languages.

What you will do

• Own a product category from idea to launch and beyond.
• Research markets, customer needs, and emerging trends (AI, creator economy, monetization).
• Run product discovery & validation through customer interviews and hypothesis testing.
• Build and launch MVPs and validation products, often using AI tools & no-code / low-code solutions.
• Analyze data, run experiments, and make data-driven decisions.
• Take full ownership of P&L for newly launched products and iterate based on real user feedback.

Requirements

• Experience building B2B or B2C digital products from ideation to market.
• Strong entrepreneurial mindset and ownership mentality.
• Hands-on experience with product discovery methodologies and UX fundamentals.
• Technical understanding of web products and modern SaaS architectures.
• Strong interest in AI and comfort launching imperfect products fast.

Nice to have

• Hands-on experience with AI, no-code, or low-code tools.
• Background in software development or web technologies.

Culture & Benefits

• Real ownership over products and outcomes with fast decision-making.
• AI-first environment with room to experiment.
• Encouragement for growth, applying extra skills and talents at work.
• Private health and accident insurance after the first 3 months.
• Bonuses for weddings, childbirths, and referred friends.
• Themed parties, team buildings, and other events.