Content Creator/Producer (Food)

TL;DR

Content Creator/Producer (Food): Crafting scroll-stopping foodie content across social platforms for nostalgic food brands with an accent on platform-specific content creation, short-form video, and trend spotting. Focus on leveraging generative AI tools for creative variations and efficiency, optimizing content for paid amplification, and understanding cultural nuances across multiple markets.

Location: Onsite in London, England, United Kingdom

Company

hirify.global is the world’s first and only specialist in designing, building, and running bespoke in-house agencies and marketing ecosystems for brands.

What you will do

• Create drool-worthy, platform-specific foodie content for Instagram, TikTok, YouTube, and emerging channels.
• Shoot and edit short-form videos, static posts, Reels, and Stories.
• Collaborate with designers, videographers, social strategists, and influencer managers.
• Stay ahead of foodie and social trends, experimenting with new tools and storytelling techniques.
• Partner with performance marketing teams to optimise content for paid amplification.
• Explore and use generative AI tools and AI-driven insights for creative variations and content planning.

Requirements

• 2–4 years of experience in social content creation, ideally within FMCG or multi-brand environments.
• Strong knowledge of social platforms, content formats, and best practices.
• Proficiency in design and editing tools (Adobe Creative Suite, Canva, CapCut).
• Familiarity with AI-driven tools for content ideation and optimisation.
• Excellent storytelling skills and ability to adapt tone and style across brands.
• Strong organisational skills and ability to manage multiple projects simultaneously.
• Experience working across multiple markets and understanding cultural nuances.

Culture & Benefits

• Part of The Brandtech Group, leveraging cutting-edge AI technology to enhance efficiency and spark creativity.
• Committed to creating an inclusive working environment where all employees are encouraged to reach their full potential.
• Ambitious environmental goals around sustainability with science-based emissions reduction targets.
• Values include: ambition, imagination, inspiration, continuous learning, results-focus, and active pro-inclusion/anti-racism.