Performance Marketing Specialist (Ecommerce)

TL;DR

Performance Marketing Specialist (Ecommerce): Supporting campaign execution and improvement across Google Ads and Meta Ads platforms for furniture e-commerce brands. Focus on campaign metrics analysis, A/B testing, and refining product data feed to improve campaign performance.

Location: Hybrid work model, in-office Monday through Thursday in Belgrade, Serbia, with Fridays remote.

Company

hirify.global builds beautiful living spaces and a digital e-commerce ecosystem to support them, managing a portfolio of furniture e-commerce brands operating across the US, UK, and EU.

What you will do

• Assist with the setup and optimization of Google Ads (Search, Shopping, Display) and Meta Ads campaigns.
• Manage and refine the product data feed for Google Shopping.
• Conduct keyword research and analyze competitor campaign strategies.
• Support A/B testing of ad creatives, targeting options, and copy.
• Measure the success of campaigns and provide measurable insights of campaign performance.
• Stay on top of advertising trends, platform updates, and best practices in digital marketing.

Requirements

• 1–3 years of experience in PPC advertising, digital media buying, or performance marketing.
• Experience with Google Ads and Meta Ads Manager (Facebook, Instagram).
• Understanding of key performance metrics such as CTR, CPA, ROAS.
• Comfort working with Google Sheets, and analytics tools.
• Fluency in English, both written and spoken.
• Attention to detail and a proactive learning mindset.

Nice to have

• Experience with feed management tools, Google Analytics 4, or campaign tracking platforms.

Culture & Benefits

• A structured, team-driven environment focused on shared success and skill development.
• Guidance and mentorship from experienced PPC specialists.
• The chance to work across diverse international markets with significant ad spend budgets in the furniture e-commerce industry.
• A friendly, open culture that encourages learning by doing and innovation.
• A centrally located Belgrade office with standing desks, summer garden, leisure zones, and occasional sweet treat days.
• A hybrid work model: in-office Monday through Thursday, with Fridays remote.