TL;DR

Director, Global Brand Marketing (Gamedev): Leading strategic development, production, and deployment of global, multi-channel brand campaigns for multiple games at one time with an accent on brand narrative and overall go-to-market strategy. Focus on capturing the imagination of global player audiences and delighting them with surprising reasons to dive into immersive game worlds.

Location: Hybrid in Santa Monica, Los Angeles

Salary: $180,000 – $200,000

Company

%hirify_global% is creating the future of interactive entertainment across platforms and genres.

What you will do

Lead strategic development, production, and deployment of multi-channel brand campaigns for the %hirify_global% portfolio of games across all global regions.
Lead asset creation and consumer branding initiatives, collaborating with multiple agency partners, studio, and publishing partners.
Develop differentiated product marketing strategies for several games and multiple platforms.
Provide marketing insights and guidance to game teams, contributing positively to team culture.
Set strategic objectives for game marketing efforts, guide marketing research, and improve knowledge of target audiences and their preferences.
Build relationships and create understanding between senior leaders to contribute to agreement on product priorities, discipline standards, and career growth.

Requirements

10+ years of experience leading successful brand teams in the video game (preferred), technology, or entertainment industry, throughout all stages of the lifecycle of a product or experience.
5+ years of experience working across departments and regions and working with executive management.
Intimate knowledge of marketing disciplines and ability to build cohesive campaign strategies and plans with measurable impact and ROI.
Experience building teams and mentoring marketing leaders.
Global mindset and awareness of regional/cultural landscape differences and similarities.
Must be excited about playing our games and becoming a product expert.

Culture & Benefits

Empowering teams to take ownership, openly share ideas, and push the boundaries of what’s possible.
Building games through creativity, collaboration, and trust.
Creating high-quality, event-level entertainment for global audiences.