Head Of User Acquisition (Igaming)

TL;DR

Head Of User Acquisition (Igaming): Taking full ownership of the App’s global acquisition strategies for iOS and Android apps and games, driving ambitious growth targets. Focus on scaling user base and achieving significant ROI.

Location: Fully remote. For better time zone alignment, we have a preference for candidates based in Asia.

Company

hirify.global is a global, mostly remote team of 150+ people from 40+ countries who love building and scaling cool digital products.

What you will do

• Develop and own comprehensive global acquisition strategies for our portfolio of iOS and Android apps and games.
• Lead App Store Optimization efforts to improve visibility, conversion rates, and organic growth across all titles.
• Oversee and scale paid acquisition campaigns across various channels.
• Lead, mentor, and expand a team of acquisition specialists.
• Set and ensure tracking of key performance indicators to guide strategic adjustments.
• Collaborate closely with Product, Design, and Monetization teams to align acquisition strategies with overall business objectives.

Requirements

• Bachelor's degree in Marketing, Business, or a related field; a Master's degree is a plus.
• 4+ years of experience in mobile user acquisition, with a significant portion in a leadership or senior management role.
• Expertise in ASO tools and best practices.
• In-depth knowledge and hands-on experience with various paid acquisition platforms and ad networks.
• Proficiency with mobile attribution and analytics platforms.
• Strong analytical skills with the ability to interpret complex data and translate insights into actionable strategies.

Culture & Benefits

• Global & remote-first team – collaborate with people across 20+ countries.
• Impact-driven culture – we value action, honesty, and A-player energy.
• Flexible time off – generous vacation policy and true work-from-anywhere.
• Career growth – annual salary reviews and opportunities to shape the TA function’s future.
• Fast-growth environment – we doubled our headcount since 2024 and continue to scale.

Hiring process

• Intro Call with HR (45-60 mins)
• Practical Task - practical exercise to showcase your skills and approach
• Final Interview with the hiring manager