TL;DR

Valorant Social Media Lead (EMEA): Executing VALORANT’s social strategy across EMEA, covering both Esports and Game content with an accent on impactful campaigns, content, and initiatives that connect with players. Focus on guiding best practices, supporting teams in their channel efforts, and elevating social operations across the EMEA region.

Location: Based in London, Paris or Dubai

Company

Riot Games puts players first, creating games and experiences that make it better to be a player.

What you will do

Own the day-to-day success of VALORANT’s EMEA social channels.
Lead and inspire agency partners to deliver impactful content, real-time storytelling, and community engagement.
Translate strategy into standout campaigns that celebrate players, fuel fandom, and amplify the stories that matter most.
Define and track KPIs to measure channel growth, health, and cultural impact.
Collaborate with VCT and partner teams to elevate key esports milestones and cultural beats across the region.
Bridge global and regional efforts, adapting global campaigns for EMEA audiences to maximize reach and resonance.

Requirements

6+ years of experience in social channel management at an agency or in-house in the video game, technology, or entertainment industry.
Deep understanding of VALORANT or VCT EMEA.
Global or regional experience working at an international HQ or across multiple countries/markets.
Knowledge of regional differences, market sensitivities, cultural curiosity and understanding, differences in localisation.
Experience implementing successful communications campaigns with passionate audiences.
English: Fluent in written and verbal English.

Nice to have

Experience in a multinational environment, particularly in the EMEA region.

Culture & Benefits

Empowered to bring your unique perspective everyday.
Collaborative teams.
Dedicated people with a personal relationship with games.