Digital Analyst (Social Insights)

TL;DR

Digital Analyst (Social Insights): Enabling high-quality insights grounded in conversation data and audience research with an accent on optimizing queries across listening platforms and analyzing social conversation signals. Focus on integrating datasets to form compelling narratives and evidence-based insights for reporting.

Company

hirify.global is a Digital Product Engineering company that builds products, services, and experiences, with over 18,000 experts across 36 countries.

What you will do

• Build and optimize queries across social listening platforms.
• Monitor real-time and historical conversations to identify trends and sentiment movement.
• Extract and structure data for insight generation.
• Analyze social conversation signals in combination with audience and market research platforms, primarily GWI and Kantar.
• Integrate datasets to form compelling narratives and evidence-based insights.
• Deliver clear written summaries and insight contributions for recurring and ad hoc reporting, supporting dashboards and trackers.

Requirements

• Demonstrated hands-on use of GWI and Kantar for insight generation.
• Previous social listening experience using tools such as Talkwalker, Brandwatch, Meltwater or YouScan.
• Proven ability to design Boolean queries.
• Experience extracting structured datasets and organizing them for analysis.
• Ability to combine multiple data sources into cohesive insight stories.
• Strong analytical judgment and attention to credibility of data.

Nice to have

• Prior work contributing to client deliverables or storytelling frameworks.
• Familiarity with sentiment tagging and content classification.
• Exposure to dashboards or visualization platforms.

Culture & Benefits

• Dynamic and non-hierarchical work culture.
• Opportunity to work within a globally distributed team.
• Collaborative environment with evolving priorities.