TL;DR

Principal Product Marketing Manager (AI): Championing the adoption and success of AI+HI initiatives by defining function-wide strategies and understanding customer behaviors. Focus on influencing product roadmaps, pricing, and creating compelling customer experiences through data-backed insights and market strategy.

Location: Multiple locations in the US: Mountain View, California; Atlanta, Georgia; Woodland Hills, California; Plano, Texas; San Diego, California; Washington, District of Columbia.

Salary: Northern California (Mountain View): $197,000 - $266,500; Southern California: $183,000 - $247,500.

Company

%hirify_global% is a global financial technology platform empowering prosperity for millions of customers with products like TurboTax, Credit Karma, QuickBooks, and Mailchimp.

What you will do

Define function-wide strategies for AI+HI growth opportunities using market and competitive intelligence.
Influence product and service delivery roadmaps, pricing, and entitlements for AI+HI offerings.
Translate segment and marketplace needs into strategic product marketing plans for acquisition and retention.
Leverage learning strategies, including research and A/B testing, to roll out improved experiences.
Establish metrics for success and analyze business data to generate insights and drive results.
Craft comprehensive and engaging customer and research-backed narratives and messaging.

Requirements

10+ years professional experience in product marketing.
Bachelor’s degree required.
Deep knowledge or experience with AI and human expert services is highly preferred.
Experience influencing senior leaders and cross-functional stakeholders with data-backed visions.
Exceptional written and verbal communication skills.
Demonstrated high levels of ownership, responsibility, and initiative.
Proven success in turning deep customer understanding into insightful market strategy and execution that drives business results.

Culture & Benefits

Competitive compensation package with a strong pay for performance rewards approach.
Eligible for a cash bonus, equity rewards, and benefits.
Focus on fair pay through regular comparisons across categories of ethnicity and gender.