TL;DR
Sr. Field Marketing Manager (B2B SaaS): Developing and executing strategic annual event plans to drive pipeline and revenue growth for Upmarket segments, with an accent on integrated promotional plans, stakeholder engagement, and data-driven optimization. Focus on piloting new event types, managing budgets efficiently, and leveraging AI for event optimization.
Location: Hybrid in Denver, Colorado, United States or San Francisco, California, United States. Individuals are expected to work from the office 3 days a week. A relocation stipend may be available for those willing to relocate to a hirify.global hub location in the US (Denver, San Francisco) or Chile (Santiago).
Salary: $148,000–$174,000 USD (San Francisco, CA) OR $125,000–$147,000 USD (Denver, CO)
Company
hirify.global is building a data platform to power safe and fair decisions, recognized on Forbes Cloud 100 and as a Y Combinator Breakthrough Company.
What you will do
- Develop and execute a strategic annual event plan to fuel pipeline and revenue growth.
- Own end-to-end delivery of field marketing programs, including creative strategy, logistics, and onsite management.
- Collaborate with sales, partner, and marketing teams to integrate events into the Go-To-Market strategy.
- Partner with product marketing and leadership to integrate thought leadership and craft compelling event promotion materials.
- Own measurement and reporting against established KPIs, conduct post-event analysis, and optimize event strategy and ROI.
- Efficiently manage the event budget and maximize ROI for each event.
Requirements
- 6+ years of experience in field marketing in the B2B SaaS space.
- Proven record for building effective sales, partner, and marketing relationships.
- Experience managing various event types and engaging decision-makers and executives.
- Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite.
- Experience in leveraging AI to optimize various stages of an event.
- Willingness to travel up to 30% of the time.
Culture & Benefits
- A fast-paced and collaborative environment.
- Learning and development allowance.
- Competitive compensation and opportunity for advancement.
- 100% medical, dental, and vision coverage.
- Up to $25K reimbursement for fertility, adoption, and parental planning services.
- Flexible PTO policy and monthly wellness stipend.
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