TL;DR

Tracking & Analytics Specialist (Data Analytics): Implementing new event tracking schemas aligned with the customer journey and product roadmap with an accent on Google Tag Manager (GTM) and GA4. Focus on improving data privacy, site performance, and measurement accuracy.

Location: Remote

Company

%hirify_global%’s mission is to deliver everyday feel good deliciousness to customers by redefining food industry norms with a wide range of high-quality innovative products.

What you will do

Audit current tracking setup on web and app and implement new event tracking schemas.
Identify and resolve existing tracking discrepancies to ensure tracking and A/B testing efforts are accurate.
Work with developers to improve the Data Layer structure.
Optimize and maintain server-side tracking (sGTM) to improve data privacy and site performance.
Work closely with Product and Engineering teams to ensure new features are launched with tracking-by-design.

Requirements

Deep experience in both Client-Side and Server-Side GTM.
Expertise in creating web and app tracking structures and documentation.
Mastery of event-driven data models, custom dimensions, and exploration reports in GA4.
Proven track record of setting up tracking for A/B testing tools.
Strong understanding of JavaScript, HTML, and CSS selectors for custom tag implementation.
Ability to map technical tags to high-level customer journey milestones.

Culture & Benefits

Diverse team ready to be enriched and inspired by your ideas.
Modern office in Berlin Schöneberg, easy to reach by public transport.
Well-equipped office kitchen with fresh fruit, delicious %hirify_global% snacks, coffee, and tea.

Tracking & Analytics Specialist (Freelance)