TL;DR

Senior Product Marketing Manager (Ad Tech): Leading the strategy, positioning, and execution of go-to-market plans to drive awareness, adoption, and revenue growth for %hirify_global%'s product portfolio with an accent on new business development, product upsells, and brand awareness. Focus on product-led demand generation, sales enablement initiatives, and analyzing market information to recommend impactful marketing approaches.

Location: Remote (Must be based in the US)

Company

%hirify_global% engineers cutting-edge monetization solutions for websites.

What you will do

Create and execute marketing plans to drive %hirify_global%’s aggressive growth and maintain market leadership.
Own product-led demand generation to drive qualified inbound leads, actively engaging at all stages of the sales process.
Drive brand awareness and capture the attention of potential customers.
Assist in sales enablement initiatives, including creating materials, conducting webinars, and supporting industry events.
Analyze target market information to identify and recommend impactful marketing approaches.
Oversee and produce digital and print promotional materials, ensuring a clear and unified image.

Requirements

Proven experience in establishing and leading product marketing functions for a B2B tech/SaaS company.
Must have product marketing experience within the ad tech industry.
Experience in designing a successful inbound marketing strategy focused on mid-market and enterprise companies.
Good understanding of performance marketing, lead generation, and funnel development.
A desire and ability to get stuff done in a fast-growing company, with a proactive and creative approach.
Excellent verbal and written communication, interpersonal, and organizational skills.

Culture & Benefits

Full-Time, Salaried Position
Medical, Dental, and Vision benefits
401(k) with company match
Opportunity to be part of something BIG