TL;DR

Senior Manager, Demand Generation (Marketing): Owns and scales the full pipeline engine, across inbound and outbound motions with an accent on the planning, execution, and optimisation of multi-channel demand programs. Focus on designing programs that drive awareness, engagement, conversion, and revenue.

Company

%hirify_global% provides referral marketing platform.

What you will do

Own the full-funnel demand generation strategy to meet monthly, quarterly, and annual pipeline targets.
Manage integrated campaigns across paid search, paid social, SEO, content, email, and website optimisation.
Build targeted outbound programs in collaboration with SDR lead.
Work closely with Sales, SDRs, Product Growth Marketing, and RevOps to ensure tight alignment.
Use marketing automation, CRM, and analytics platforms to build scalable, measurable programs.

Requirements

5–8+ years of B2B demand generation experience, ideally within SaaS or fast-growth environments.
Demonstrated success delivering significant pipeline (15M and above) —from both inbound and outbound channels.
Hands-on expertise with marketing automation (HubSpot/Marketo), CRM (Salesforce), and advertising platforms.
Strong analytical mindset with ability to interpret data, derive insights, and inform decisions.
Experience managing agencies, freelancers, or external partners.
Exceptional communication, project management, and stakeholder alignment skills.

Culture & Benefits

Favourite perks and benefits.

Senior Manager, Demand Generation (SaaS)