TL;DR
Partner Marketing Manager (Cybersecurity): Developing and executing partner marketing strategies for pipeline growth, brand awareness, and customer engagement across Asia Pacific, including Japan, with an accent on high-impact joint campaigns and adapting global strategies for regional execution. Focus on localizing messaging for APAC audiences and optimizing initiatives for conversion and revenue outcomes.
Location: Sydney, Australia. This role is responsible for driving partner marketing strategies and outcomes across Asia Pacific, including Japan.
Company
hirify.global delivers the industry's only true real-time cloud-based endpoint management and security offering, providing real-time, seamless, and autonomous solutions for security-conscious organizations globally.
What you will do
- Deliver qualified leads and opportunities through joint partner campaigns, meeting or exceeding quarterly pipeline targets for APAC.
- Strategically plan, launch, and optimize joint partner campaigns, events, and partner enablement programs tailored to APAC enterprise segments.
- Localize messaging and creative assets for APAC audiences, ensuring cultural relevance and compliance, especially for Japan.
- Build and maintain strong relationships with key enterprise partners and alliances, facilitating communications and feedback loops.
- Track, analyze, and report on partner campaign KPIs (lead volume, conversion rates, pipeline contribution, ROI) with actionable insights.
- Monitor APAC enterprise marketing trends, competitor activity, and customer behaviors to inform partner strategy and identify new growth opportunities.
Requirements
- Bachelor’s degree in Marketing, Business, IT, or a related field.
- 8-10 years’ experience in partner marketing, demand generation, or field marketing, with at least 5 years in APAC-wide roles.
- Proven ability to deliver pipeline and revenue outcomes through joint marketing initiatives with partners.
- Hands-on expertise in campaign management, event execution, and partner enablement.
- Advanced proficiency in MarTech platforms (Marketo/Eloqua, Salesforce, ABM tools).
- Strong analytical skills with experience in campaign reporting, optimization, and presenting insights to senior stakeholders.
- Ability to localize global strategies for APAC markets, including messaging and creative adaptation for Japan.
- Knowledge of enterprise compliance and regulatory requirements in APAC and Japan.
Culture & Benefits
- Culture emphasizes collaboration, respect, and diversity, striving for a diverse and inclusive environment.
- Team members receive 5 days of volunteer time off (VTO) to contribute to their communities.
- Focus on revolutionizing how some of the largest enterprises and governments solve difficult IT challenges.
- Named to the Forbes Cloud 100 list for nine consecutive years.
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