TL;DR

Customer Marketing Manager (Growth): Leading and optimizing customer marketing programs to drive revenue growth through upsell and cross-sell initiatives with an accent on strategy development, execution, analysis, and optimization of these programs. Focus on leveraging customer data, collaborating cross-functionally, and applying a test-and-learn approach to achieve measurable revenue and conversion goals.

Location: Hybrid role in Austin, TX

Salary: $71,000–$120,000

Company

Commerce is the parent company of BigCommerce, %hirify_global%, and Makeswift, empowering businesses with an open, AI-driven commerce ecosystem.

What you will do

Own and optimize upsell and cross-sell customer marketing strategies.
Drive measurable results by setting and meeting revenue and conversion goals.
Develop and execute targeted multi-channel campaigns for product adoption and expansion.
Leverage customer data to segment customers and personalize outreach.
Collaborate cross-functionally with Sales, Customer Success, and Product teams.
Create enablement materials, playbooks, and digital assets for Sales and CS teams.

Requirements

5+ years of customer or growth marketing experience with direct ownership of upsell and cross-sell programs.
Data- and results-driven marketer who thrives on setting measurable goals and analyzing performance.
Experience with campaign and lifecycle management tools such as Gainsight, Marketo, Pendo, Salesforce, and analytics platforms like Tableau.
Skilled at partnering across teams to align marketing initiatives with business objectives.
Strong strategic thinking with the ability to balance executional excellence and long-term scalability.
Excellent communication and presentation abilities.

Culture & Benefits

Inclusive atmosphere built on celebrating unique histories, perspectives, and abilities.
Equal opportunity employer committed to providing reasonable accommodation for disabilities.
Be part of a team of bold builders, sharp thinkers, and technical trailblazers.
Opportunity to shape the future of commerce.