TL;DR

Analytics Lead (Enterprise): Developing and executing analytics projects to help advertisers succeed on %hirify_global% with an accent on campaign measurement and generating new insights. Focus on quantitative analysis, data visualization, and creating narratives that provide recommendations to clients.

Location: Must be based in New York

Salary: $117,000 - $140,000 annually

Company

%hirify_global% is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world.

What you will do

Derive insights and synthesize data into succinct narratives to inform client investment strategies and support campaign measurement.
Lead quantitative analysis from start to finish, including data analysis, insights generation, visualization, and presentation to stakeholders.
Develop, create and enhance first-party measurement solutions to enable campaign measurement and go to market strategy.
Consult with key stakeholders to create learning agendas for testing advertising effectiveness.
Conduct meta-analyses and create case studies using first-party data to educate clients and internal teams.
Collaborate with marketing, sales, client service, product, and partnerships to execute strategic initiatives and develop scalable solutions.

Requirements

3+ years' experience in campaign analytics, attribution, measurement, or research, preferably in media (TV, video, digital).
Expertise in SQL, Excel, PowerPoint, and basic statistics for preparing analyses.
Experience with leveraging large-scale datasets and understanding of databases to derive key findings and answers.
Familiarity with causal testing such as A/B testing and incrementality measurement.
Initiative and curiosity for research exploration.
Effective communication skills in various settings and adaptability for different audiences.

Nice to have

Experience leveraging AI for productivity and analysis is a plus.
Knowledge of data visualization tools such as Tableau and Looker is a plus.

Culture & Benefits

Eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, and wellness benefits.
Paid time off.

Analytics Lead, Enterprise