Social Media Specialist

TL;DR

Social Media Specialist (Marketing): Enhancing the brand’s social presence across platforms like Instagram, TikTok, and LinkedIn with an accent on content planning, creation, and publishing. Focus on using analytics for strategy refinement and collaborating closely with Marketing, Design, and Product teams.

Location: Fully remote team mainly across Europe.

Company

hirify.global is supporting a confidential health & wellness app in hiring a Social Media Specialist. The company is around 30+ people, remote-first from day one, and builds a personalised health and fitness platform focused on habit-building, motivation and long-term wellbeing.

What you will do

• Develop the brand’s social presence across key platforms.
• Plan, create and publish content primarily for Instagram, TikTok and LinkedIn, ensuring content reflects both the brand and the product.
• Track what resonates using native platform analytics and internal dashboards, test new formats and trends, and continuously refine content strategy.
• Utilize AI tools for ideation, drafts and experimentation, ensuring the final output stays human, clear and on-brand.

Requirements

• A couple of years experience in Social Media Marketing
• Strong understanding of modern social platforms and digital culture
• Comfortable taking ownership and moving fast
• Good sense for tone, storytelling and visual communication
• Curious, proactive mindset with willingness to test and learn
• Enjoys responsibility and accountability for results

Nice to have

• Experience managing social channels for consumer brands, preferably for a fast-growth company
• Experience using AI tools in content workflows

Culture & Benefits

• Fully remote team mainly across Europe
• Consumer-focused, creative culture
• Fast feedback and high ownership