Senior Director, Global Partner Marketing & Customer Advocacy (Salesforce)

TL;DR

Senior Director, Global Partner Marketing & Customer Advocacy (Salesforce): Building and leading global partner marketing strategies and customer advocacy programs to drive demand generation and pipeline growth with an accent on the Salesforce ecosystem, cross-functional alignment, and measurable ROI. Focus on operating partner marketing as a primary demand generation channel, managing the global partner ecosystem, and empowering customer storytelling and evangelism.

Location: Onsite in Denver, CO, United States

Company

hirify.global is revolutionizing Salesforce DevOps with comprehensive solutions that empower teams to collaborate effectively and deliver high-quality software faster.

What you will do

• Operate Partner Marketing as a primary demand generation channel, driving measurable growth in Partner Sourced and Partner Influenced pipeline.
• Own the global marketing strategy across all partnership tiers (GSIs, RSIs, Tech Partnerships, Strategic Alliances).
• Lead the Customer Advocacy function, maintaining a robust "Customer Stories Engine" and providing strategic direction for executive speaker engagements.
• Coordinate partner messaging and integrate partner motions into broader Global Demand Gen campaigns.
• Recruit, hire, and mentor a high-performing Partner Marketing team.
• Manage the global partner marketing budget and MDF with precision, ensuring 100% budget accuracy and project management rigor.

Requirements

• 8+ years experience in B2B Marketing, with specific expertise in Partner Marketing and Demand Generation.
• Proven experience building Customer Advocacy programs, including sourcing case studies and managing executive-level customer relationships.
• Deep familiarity with the Salesforce partner ecosystem (GSIs, SIs, ISVs) is mandatory.
• Analytical mindset with the ability to differentiate between Sourced and Influenced revenue.
• Strong experience with Salesforce CRM and Marketing Automation platforms (Pardot).
• Proficiency in Project Management tools (e.g., Asana).

Culture & Benefits

• Competitive salary and performance-based bonuses.
• Comprehensive health, dental, and vision insurance.
• 401(k) Plan.
• Paid Time Off.
• Wellness Perks.
• Culture of empathetic leadership, collaboration, and a "One Team" mentality.